Flikshop

Capstone project Spring 2022

My Role

Timeframe

Tools & Methods

Designer & Researcher

12 Weeks

Figjam, Figma, Zoom, User & Expert Interviews, Personas

Project Focus

Create a learning management platform where students in prison can get educational and community support and reduce recidivism.

Sprint 3, 4 & 5 Focus

Sprint 3 Focus

Design the flow of personalized course progression to amplify and support individual student’s motivations.

Sprint 4 Focus

Determine primary user scenario to model the most ideal path flow to design a cohesive prototype utilizing prototypes and conceptual models from Sprints 1 - 3

Sprint 5 Focus

Using the cumulative insights and gathered over sprints 3 and 4 to refine the current prototype. Focusing on improved navigation, refining motivational structure, creating a hi-fi prototype and designing a mock course from beginning to end.

Expert Interview Findings

During our research we spoke to those with a background in Course and LMS design. In addition to those with a background in facilitating educational opportunities for incarcerated individuals and those recently released from correctional facilities.

Features

Allow user feedback capabilities
Content layout and flow needs to be as simple as possible
Video trailers are an effective alternative information format

Staying motivated

Create a sense of independence
Provide progressive congratulatory messages
Keep lessons short and simple
Be transparent about course time requirements

Communication

Simplified and intuitive language should be a priority
Provide multiple methods for processing information
i.e. Audio, video and readings for lessons
Research Tool

User Personas

User personas were created to define the two primary types of users and how to solve for both or their common and unique needs. Personas were developed via insights form experts on the types of experiences that occur in correctional facilities.

Product Structure

Using insights from expert feedback flows were created to provide a high level view of the LMS and how all the pages would potential interact.

Below is the various structures/flows broken down into the following:

Onboarding/Filtering/Searching
Previewing a course
Selecting a course path
Completing a course

Full Product Structure

https://www.figma.com/file/Zehriki9nQZCNbuYUxs6Xa/Full-Flikshop-Product-Structure?node-id=2%3A2

Sketches

Sketches were developed by each team member based on the the analyzed data gathered. The sketches were then reviewed and voted on via the Art Museum decision process.

Note: Bree's concept sketches are only displayed below

1/1

Design Prototype

During the 5th Sprint a final hi-fi prototype was created based on the cumulative feedback received during Sprints 3-5

Findings

These findings are based off of feedback from expert reviews and proxy user tests conducted over sprints 3 - 5

What Went Well

Proxy users appreciated the simple and open layout
Experts and users enjoyed the gamification of the learning platform
Experts and users like the option to choose self-paced or scheduled course path

Has Potential

Proxy users wanted clarification on class difficulty levels
Experts and users wanted more "authentic" feeling testimonials on the courses
Proxy users liked the concept of Flikshop bucks but wanted more clarification on how they are earned and what they are used for
Proxy users wanted more insight on the instructor and their professional experience

Additional Takeaways

Due to the expansive nature of this project the team chose to scale the focus to sign-up and course experience
Additional opportunities to explore include
- Admin experience of the LMS
- Connecting Flikshop bucks to some of the features Flikshop currently provides as an organization